The Niagara Frontier Automobile Dealers Association is a trade association representing new car franchise dealerships in Western New York. We support member dealers, industry allies, vocational students, and automotive consumers in our community. We help member dealers in areas such as recruiting, marketing, education, safety and compliance, healthcare, and workers compensation. With our local "Autocap" program, the NFADA also serves as a liaison between consumers and dealers. Our role is to work behind the scene to help consumers get the most from their experiences with our new car franchise dealer members and to do our part to help the communities in which we live and work.